What is Your Why Factor?


You need to have a reason for doing what you do and for wanting what you want. The stronger the reason the better the chances that you will get it. There is told a story of a commander who led an army of tired soldiers. On their move they came to a place which had a high and wide wall. They either had to climb over it or go around it. It looked impossible. The soldiers had been walking a long time. They were tired and hungry and thirsty.

The commander knew that his men would not be able to overcome this obstacle. He had to come up with a plan–fast. He needed to give his troops some motivation. And he did. He got their food and water and tossed them over the fence. He told his men that they could either stay there and die or find a way to get over the obstacle and be safe and have some food and some water. Somehow, they came up with a strategy that allowed them to get to the other side. They knew that their food and water was on the side and they had to make their way there. That is the motivation they needed. The Why Factor.

You see the Why Factor at play in many everyday life situations. Here is a man who has been drinking and smoking for 15 years and has convinced himself that he cannot stop. He tries to but he quicky goes back to his ways. Then he gets diagnosed with a deadly disease and the doctor tells him that if he does not stop drinking and smoking he will die in 3 months. Almost immediately, the man stops drinking and smoking. What changed? The Why Factor. He now has a strong enough reason for quitting his bad habits.

Les Brown, one of my mentors and the best motivational speaker in the world, says he worked hard because he wanted to make his adoptive mother proud; he wanted to buy her a home and he wanted a better life for his children. Because of this he pushed himself to the limit and achieved his goal.

What is your Why Factor? What is the reason for doing what you do and for wanting what you want? Is it strong enough? If the Why Factor is not present or is very weak it will very hard for you to achieve the goals you set yourself. When life hits you hard and knocks down you will give up immediately! But, if your Why Factor is strong enough you will keep coming back again and again. #icm_motivation #wekeepgoing

Isaac C. Mwiya
Writer | Motivational Speaker | Trainer
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About Isaac C. Mwiya

Isaac C. Mwiya is an author, motivational speaker and trainer. He believes that each and every person was put on this earth for a purpose. His goal is to help both the old and the young to find their purpose in life and express it fully everyday. He wishes for every person to realize their true potential and become all that they were meant to. To bring Isaac to your next event call +260 978 638 389. You can also connect with him on and follow him on Twitter

Posted on September 15, 2016, in Motivational and Inspirational. Bookmark the permalink. Leave a comment.

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